L’Oréal Vivatech
3D Artists: Sébastien Pichet, Benjamin Crochet, Emmett Feldman, Hugo Johnson, Antoine Rault, Rémi Paoli
Role: Lead Art Direction, Motion Design
These two giant screens are the gateway to the L'Oréal Group's technological showcase at Vivatech 2023.
The scenography simulates a contemporary museum space in trompe l'oeil in which seven 3D sequences follow one another. Each sequence metaphorically illustrates key information from the group's many activities.
The scenography simulates a contemporary museum space in trompe l'oeil in which seven 3D sequences follow one another. Each sequence metaphorically illustrates key information from the group's many activities.
In addition to the design and production of the animation dedicated to powders, I also ensured the artistic direction of all the sequences as well as the creative management of the team of partly international specialists who produced the rest of the film.
